KCB Graphics is an excellent place to start if you need some help choosing a design or style of trade show display booth. With many years of trade show display design experience, they can help you find a style that is bold, highly visible, and within your marketing budget.

With your input the designers at KCB Graphics will put together a variety of designs to suit your style, and will work with you to ensure that the booth size and type to fit your needs. For example, if you plan to travel frequently to various trade shows in Canada and abroad they will likely suggest a smaller, more lightweight design so you have an easier time packing it around.

Many new trade show display booth styles can also be designed to incorporate multimedia elements as well, such as touch screens, plasma TVs, or tablet and laptop computers. By investing in a high quality design you can also uses these elements to attract attention and keep visitors at your trade show display booth longer, which increases the chances that they will become customers.

No matter what your industry, trade, or budget, KCB Graphics will work hard to find the perfect trade show display to suit your business.

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KCB Graphics is a leading designer and printer of trade show display materials and accessories, and excels at working with clients to create exceptional trade show and promotional products. Dedicated to classy, high quality designs, we understand just how much hinges on how your company presents itself to the outside world, and that having the right promotional materials can make all the difference in ensuring success at your next trade show.

Design, creation, assembling, and packing, KCB ensures that you are set to hit the ground running with your new trade show display booth. Available in sizes from ten to thirty feet across, you can create a display to suit any size booth, or set up your marketing material on your display floor to attract attention between trade shows.

Want to really increase the “wow” factor of your trade show display booth? Consider incorporating high-tech media like a plasma television along with a sturdy trade show frame for support. KCB Graphics can provide you with lightweight, easily portable yet incredibly strong and sturdy frames so your trade show display can outshine all the others.

Whether for one trade show or many years of regular display, the trade show display booths created by KCB Graphics consist of high quality, long-lasting, and affordable materials, so you can save money while making sales.

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A professional designer can analyze your business’ needs and requirements to help create a display that exceeds all expectations. From design to creation and execution, your input and approval is sought along every step of the way, so you end up with a display that not only markets your business the way you want it, but also looks amazing and is usable in multiple applications.

Using high quality materials and lightweight frames, your trade show display booth can be designed as big or as small as you like, and can also be combined with other elements like kiosks, booths, or banners to strengthen your marketing strategy. Most elements are easily packed and transported so they can go to trade shows anywhere in the world.

Competitively priced and 100% customizable, trade show display booths offer flexibility, and can easily be changed or altered to increase their usage. Many panels can be reused or combined with new elements so you don’t need to buy an entirely new display to make changes to your sales objectives. From sales floors to exhibitions your display can project confidence, professionalism, and promote your product or service to the world.

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The purpose of a trade show display can be to increase brand recognition, highlight the products and services you offer, and secure interest in what your business offers, or a combination of the above. Different types of displays can accomplish various tasks, so the trade show display you choose depends entirely on what your aim is, as well as your budget.

Types of Displays

Pop-Up Displays: A very popular, affordable, and easy to set up display, the pop-up is composed of lightweight frames and plastic/vinyl panels. Compact and easy to carry the pop-up is great for any size of display and can be expanded over time.

Panel Display: A bit more flexible than the pop-up display, a panel trade show display will adjust in size to suite any size of booth to allow for more impact, although it is a bit heavier to travel with.

Table-Top Display: Perfect for smaller booths/events, this display is set up on a table so it is smaller and easier to transport, however it has less impact on viewers than larger displays.

Roll-Up Display: Fast, big, and lots of impact, a roll-up display is lightweight and easy to setup but not quite as versatile as the smaller systems.

Custom Display: When none of the above will do then a custom trade show display is the way to go. You can choose the components that will work best with your display, and offer the most impact.

Not sure which type of display to choose? The next time you are at a trade show display take a look around, or ask an expert designer at KCB Graphics for a no-obligation consultation.

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However, before jumping on the trade show wagon it is important to ensure that your trade show display is going to properly represent your company. Low-quality, poorly thought out displays will reflect badly on a brand, so it is vital that your trade show display looks polished and professional.

Here are a few tips to ensure that your trade show display has maximum impact:

1)      Tie your trade show display to your company by using your logo, this will help customers “recognize” your company in the future and give them a sense of familiarity.

2)      Your trade show display should have two primary purposes, telling people about your company as well as how your company (product/service/idea) can help them.

3)      Keep text bold and easily readable, particularly for banners.

4)      Use the same font throughout your literature. It may not seem important, but it makes your company appear more polished and professional.

5)      Employ different color schemes. Bold colors are perfect for attracting attention, while softer, muted colors are better for providing information.

In the end a simple and professional-looking display is much more effective than one that tries to do everything. Above all you want your trade show display in Toronto to say who you are, what you do, and why customers should choose you over the competition.

If you are considering attending multiple trade shows then a portable trade show display is an excellent investment, as they can be quickly assembled and are easy to carry around while traveling. By using a consistent color and information theme you can get many years of use out of trade show displays, and attract new business to help increase your company’s success.

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Tension fabric trade show displays can be printed with any type of photo or graphic, which can add an eye-catching aspect to your display. The fabric is usually attached to a lightweight frame, and sizes vary to accommodate any type of display you have in mind. The fabric itself can be treated with glitter or other additives in order to add more interest.

Physically, tension fabric is very light and easy to transport. It also can be set up or disassembled in just a few minutes, so you can spend less time putting together your trade show display and more time interacting with attendees. Assembling the frame for tension fabric is simple and requires no tools or special knowledge.

Since fabric is easily shaped, using tension fabric allows you to add three-dimensional interest to your trade show display. You can create boxes, kites, stars, or any shape that comes to mind just by stretching your fabric in the appropriate manner. Tension fabric can also be used as dividers or walls to create a “room” within your trade show display booth.

Finally, tension fabric, due to its flexibility and long life span, is a uniquely cost-effective material to add to your trade show display booth. By working with a qualified graphic artist you can come up with an innovative design that will not only work for trade show displays, but also sales, promotions, or anytime you want to attract a little attention to your brand.

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Start with Budget

No matter how fantastic, modern, and splashy you want your trade show displays to be, likely you will be limited by your available budget – so you might as well determine how much you want to spend first. This will help you narrow down graphics, materials, and styles later on.

When considering your budget, take into account how much you are going to use the components of your display. If it’s just a few times a year then you may want to go with a smaller, economic display. However, if you are planning to use your trade show display booth or its components many times a year then it is certainly worth paying more to get high-quality, long-lasting materials.

Select a Style

Panels and pop-ups are the most popular trade show display styles. Pop-up displays are affordable, easy to set-up, and come in a wide range of styles. The compactness and affordability of pop-ups make them an excellent choice for smaller companies who don’t have a huge advertising budget, yet want to have a professional presence at trade shows.

Panel displays are another choice, although they can be a bit more expensive. These elegant displays are perfect for attracting attention to a countertop display (such as with electronics) and can also double on a sales floor when needed.

Modular displays are perfect for companies who spend a lot of time at trade shows and want to have maximum impact using high-quality materials, as well as having a framework that can bear the weight of hanging merchandise. Finally, truss displays are great if you are looking to mount lighting, LCD panels, or simply want to attract more attention to your exhibit.

Find a Designer

The best trade show displays are those that use the services of a professional graphic designer. These experienced artists know how to make a trade show display “pop” without being gaudy or turning people off. They also know how best to communicate to customers about your company, and can tie in your trade show display booth design with other merchandise.

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Tip One: How Big?

The size of a portable tradeshow display is limited by the amount of area you are allotted at the trade show, as well as the available plug-ins. For example, if your display incorporates an LCD screen you will need to have access to a power outlet. If you try to incorporate too much into your display you may find that you have to leave out important parts of your display in order to make it work within the space.

Tip Two: Portability

It’s a given that portable trade show displays are designed to be, well, portable, but that doesn’t mean that they will always suit your requirements. For example, many airlines have restrictions on the size and weight of luggage, so unless you want to pay extra every time you fly it’s a good idea to ensure that your display will break down to a reasonable size and weight.

Tip Three: The Message

What do you want customers to know about your company, brand, or product? Ensuring that your trade show display has a clear and concise message is vital to having a trade show display that gets results, as opposed to one that doesn’t. Using technology can improve customer response, as long as it is done so tactfully. You want to capture attention and then hold it, meaning that going for bright, obnoxious graphics is not going to do the trick. You need to send a professional message about your company using the trade show’s graphics, logos, text, and marketing material, so keep this in mind when you are putting your trade show together.

Tip Four: Keep it Short

In line with tip three, the message and information your portable trade show display communicates needs to be long enough to capture attention, but short enough that customers don’t lose interest. Remember that you only need them to show interest, your salespeople will do the rest.

Tip Five: Get a Professional

Your company is successful because you are good at what you do. In the same vein, professional graphic designers have specialized training and experience in developing tradeshow displays in Toronto, so use their knowledge to develop the very best portable tradeshow displays possible.

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Rain? What Rain?

Unlike paper and cardboard counterparts, vinyl banners are completely waterproof. No amount of rain is going to affect the quality of the finish or the readability of text and graphics. So feel free to use your new banner as an outdoor sign, so everyone passing by can get a good view.

Anti-Sagging Technology

Nothing is sadder than a poorly constructed banner that sags after a bout of bad weather. New vinyl banner technology includes a nylon scrim in the fabric to give the banner support, and also to add an extra layer of durability. Then end result is a strong, supported banner that will hold its head up high no matter how much snow, rain, or wind is thrown at it.

Watch the Wind Pass By

High wind can cause damage to nearly any surface, which is why if your business is in a high wind area it pays to invest in a quality vinyl banner. The structure of vinyl banners in Canada offer wind resistance, and can also be designed to let wind pass through if you are hanging the sign between posts, as opposed to attaching to the front of a structure. Additionally, vinyl banners come with specialized attachments to ensure that they are secure – because there’s no point in having a wind-resistant sign if it’s rolling down the street!

Rough weather can be tough on signs, but vinyl banners can take it. Virtually any design or text can be printed on a vinyl banner, making it a perfect outdoor sign solution to meet your advertising needs.

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Durable

Vinyl banners are water, wind, sun, and tear-proof, so they can stand up to the worst (i.e. Canadian) weather. They are designed with a scrim support that provides the banner strength and support – so it will stand the test of time.

When you receive your new vinyl banner it will come complete with indoor and outdoor hanging instructions. The instructions will tell you the exact way to hang the banner so it looks great and can hold up in all types of conditions, either as an indoor vinyl banner or an outdoor sign.

Adjustable

In order to ensure that your new sign keeps looking great you may need to periodically adjust the banner’s attachments to ensure that they are still tight and secure. Otherwise, you may end up with a sagging banner that will not help promote your company’s professionalism.

Appealing

With the help of an expert team of graphic designers you can have a professional-looking design on your outdoor sign or indoor vinyl banner to highlight your company and attract attention. They can work with your ideas or offer some of their own, and can even offer further ideas for trade show displays or product packaging.

Whether you want to advertise your next sale, promote a new product line, or simply give your location a fresh new look, indoor vinyl banners and outdoor signs are a fantastic, affordable choice.

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