Trade Show Displays

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Custom outdoor flags can be found outside of storefronts, promoting a business in an outdoor festival or market, as well as a trade show convention to enhance a brand’s presence.  Spring is upon us, and this means we’ll slowly be pulling ourselves out of our shells and back outside.  These flags can be used inside or out for sporting events, concerts, and arenas.  The graphics are durable and weather resistant, including hardware meant to endure outdoor elements. is a leading supplier of trade show products in Toronto, Ontario.  Please take a look at our Outdoor Advertising Flags and don’t hesitate to give us a call with any questions at 1-800-350-7152.

Custom Outdoor Flags


Custom Outdoor Flags – The Basics

The two main styles of flags are the Zoom and the Wind Dancer.  The main differences?  Well, to begin with the height of the Wind Dancers can all be adjusted (the Mini up to 8’3″, the LT up to 13’6″, and the MX up to 17’3″).

The Zoom flags are all a fixed height, though there are 3 different sizes (10′, 12′, and 16′) available for each.  There are, in addition to the sizes, 3 different styles to choose from.  The Teardrop, the Feather, and the Straight are all slight variations to the flag itself and how it sits on the pole.  All our flags are printed in full colour on a 4 oz mesh material.  This fabric is lightweight, and can be printed double-sided for a little bit extra.


Custom Outdoor Flags – The Base

The bases for the Wind Dancers can be filled with either water or sand for weight.  The bases for the Zoom flags are a little different.  The default stand is a durable floor base.  Also included is a ‘Donut Base’ that can be filled with water for extra support.  For outdoor use (in the ground, not pavement) there is also a ground stake included that can be put on the flag pole for extra stability.


Custom Outdoor Flags

Floor stand or ground stake, both included in your purchase


There is an optional and additional stand that give a stronger, sturdier base.  This additional stand is meant to be used with the Zoom flags.  Similarly to the Wind Dancer stands, as it can be filled with water for extra weight.


Set-Up and Performance

The material is a lightweight 4 oz fabric.  Setting up the flags is easy.  To begin with, simply slide the pole inside the sewn pocket along the side of your finished flag.  Both the fabric and flag is meant for this, so you will have to pull the flag taught.  This will bend the end of the pole into its curved position.

The base can be changed without taking the flag off the pole.  Simply pull off the floor base and attach the ground spike for outdoor (in dirt or grass) use.

Conversely, the Wind Dancers are a little different.  In contrast to the Zoom flags, the poles of the wind Dancers remain visible.  In this case, the fabric snaps onto the pole using the grommets inserted in the fabric.


The End Results

When thinking about creating your custom outdoor flags, keep in mind that they are best used as quick pieces to attract attention.  Often viewed from a distance, they really shouldn’t contain much information.  Considering this, a logo and some good, strong brand colours  might be all you need.  In addition, maybe you’ll show a phone number or web address.  You want to announce your presence to the people looking for you.  Much more information on a flag will only be lost, and clutter what should be a simple design.

For more info, please give us a call or check our site for specifics on these products.

Custom Outdoor Flags

Custom outdoor flag shown with optional base

There are so many different options when trying to choose your convention displays.  You may see material names like Tension Fabric, Truss Displays, as well as brand names like Formulate and Vector.  There are straight displays, but then there are horizontally and vertically curved ones as well.  In addition, you will find 6′, 8′, 10′, and all the way up to awesome and captivating kits designed to fit a 20′ exhibition space.

If you’re looking at your options, then there is a type I’d like to take a minute to talk about. is a leading supplier of trade show products in Toronto, Ontario.  Please take a look at our pop up display pricing and don’t hesitate to give us a call at 1-800-350-7152 or check out our ‘shop’ at the top of this page.

Convention Displays


Now, if you clicked on the above link, you see it takes you to a page with 3 different products.  It is the curved and straight pop up trade show displays I’d like to talk about here.  (The Aero is a bit different, and warrants a whole other post.)

Convention Displays, Step-By-Step Pop Ups

These convention displays are panels (usually 3 or 4 panels plus some curved endcaps if you want) held on an expandable frame.  Curved or straight, the frame extends easily, held in place by magnetic clips at structurally important places.  To begin with, expand the frame, standing it up in place where you want the display to be.

Convention Display

Convention Frame – Step One

Secondly, you’ll need to attach magnetic channel bars onto the frame.  The number of channel bars changes with different sizes of frames, seeing that larger frames have more panels.  If you have endcaps to put on, you’ll need to make sure you have magnetic bars on the back (just the left and right side) of the frame as well.  If not, you’ll only need the magnetic bars on the front of the frame.

Convention Displays

Magnetic Channel Bars

Convention Displays

Expand the frame and put on the channel bars

So, after the magnetic channel bars are in place (easy, right?) you’re ready to put on your first panel.  The tops of your panels should have plastic clips that attach to the top of the frame at every section.

Convention Displays

Panels hang in place from hooks, with magnets to hold them in place.

Generally, I like to start in the centre.  Put the middle panel on first, this helps keep your panels straight if you’re on an uneven floor.


Convention Displays

Start at the top, working the panel down and onto the magnets.

The other panels go on the exact same way, start at the top and guide the magnets on the back of the panels into place.

Convention Displays

Magnets on the back of the panels hold them in place.

Convention Displays

Keep an eye on the top of the panels, ensuring they are as even as possible.

Finishing the Set-Up

If you find the tops of your panels are uneven, you’re probably on an unlevel surface.  This can cause a shift, subsequently shifting the panels slightly out of position.  If you can move to a different spot, do so.  If so, sometimes just moving the frame back a foot or two can help, depending on the surface.  Additionally, you can gently nudge the top of the frame left or right (again…gently) to try to correct the discrepancy and get the panels flush at the top.  Once the centre panels are set in place, your endcaps can go on, finishing your set-up.

Convention Display

Endcaps do a great job of sealing the sides of your display

Convention Displays, Extras

To add a little umph to your display, your can add lights or a counter.  Lights slide on to clips already attached to the top of your frame, while the shipping case can be wrapped in graphics for a quick and easy counter.

Convention Displays

A case wrap makes your case into a simple, branded counter.

There are many other pieces that you could add to enhance these convention displays such as flags and retractable banner stands.  These would all simply be based on your own tastes and preferences.  For this post, let’s stick with the convention display itself.  Now, I’ve only really mentioned the basic 8′ display here.  The 8′ and 10′ curved are our most convention displays, though there are quite a few options to choose from.  They all go up the same way, whether you have a straight tabletop display, a 6′ wide curved display, the Gullwing, or the Serpentine.  You can also have panels created to completely wrap around the frame, front and back, using the endcaps to connect both sides.

Convention Displays - Gullwing

A Gullwing Convention Display

As always, our staff are always here to answer any questions you may have.  Please give us a call or go to our site for more details.

Are you thinking of using corporate custom flags at your next trade show or event?  Our range of indoor and outdoor spinning flags are available 3 different models (teardrop, feather, straight), and additionally come in 3 different heights. is a leading provider of marketing and products in Toronto, Ontario.  Take a look at our Flags and Pole Banners, as well as our complete range of trade show products. Please don’t hesitate to give us a call at 1-800-350-7152 with any questions.

Corporate Custom Flags

What height is best for your corporate custom flags?

When choosing which flag is best,  you should first consider the locations you will use them in.  We offer these flags in 3 heights, 10′, 12′, or 16′.  To begin with, are you using these flags outdoors?  If you are putting them outside, will you use them either outside of a storefront or a sidewalk?  Or maybe in a parking lot?  If your primary viewer will be on foot, the 10′ height may be preferable.  If, though, most of your viewers will be driving, to be seen from a greater distance, you will probably want the 16′ models.

We produce our corporate custom flags either single-sided or double-sided.  We use a slightly transparent material for the single-sided flags.  When we print double-sided the flags are opaque.  All the flags slide onto a long, flexible pole.  The top third of the pole will bend under the tension.  They are meant to be taught.  Don’t worry if you have to pull the flag tight to attach it to the pole.

Corporate Custom Flags

The basic kit includes your flag, stitched and ready to go, as well as the pole, a floor stand for indoor use, as well as a ground stake it you want to set up the flag outside.  Also included is an inflatable “donut” for use with the indoor stand.  You can fill this “donut” with water and place it over the indoor stand for extra stability.

The 3 models of flags

Choose from our 3 corporate custom flag shapes, either the straight, the teardrop, or the feather.  Honestly, these models are all very similar.  We print them on the same 4 oz. material and they set up the same way.  It’s all based on your aesthetic preference.

What if I need a stronger base?

If you need something designed to take harsher outdoor conditions, we do provide a bigger, stronger base.  These (like the “donut”) can hold water for extra weight.  Extra feet extend for stability.  A bottom screw holds the pole in place.  You can use this stand for any of the flag models and sizes.

Corporate Custom Flags

When you design a corporate custom flag, keep in mind they’re pieces to draw in your audience.  To attract attention.  You don’t want these show detailed information, but to be noticeable from a distance.  If you need, our experts can provide helpful templates and information, or we can design your flag, placing your logo and keeping your brand professional.  Feel free to contact us for details.

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